Successful Texting
When business is slow, you might have merchandise to move, a special event to publicize, or a new product or service you need to promote, an opt-in text marketing campaign can be a very effective digital marketing tool. Here are some tips for doing it well: 1. Make it short, specific, and very targeted. “Strapless red slippers […]
Make Your Email Subject Lines Stronger (Part 3)
Email Tip #3 – Make a Big Promise. A big bold promise can get your readers’ attention. Putting a question mark after the promise can help alleviate the readers’ inherent skepticism. For example: Safely lose 10 pounds in one week?
Make Your Email Subject Lines Stronger (Part 2)
A lot of MarketLine subscribers have told us they’re concerned that their emails to customers are not getting opened, so we’ve been giving you some tips on how to make your email subject lines stronger. Here’s the second – and if you missed the first one, check out our September post. Email Tip #2 – Be Mysterious. Arouse […]
Make Your Email Subject Lines Stronger (Part 1)
A lot of MarketLine subscribers have told us they’re concerned that their emails to customers are not getting opened, so we’re going to give you some tips on how to make you email subject lines stronger. Here’s the first one: Email Tip #1 – Put a number in the subject line. Numbers work because when […]