How to Deliver a Great User Experience: Your UX Checklist
Ever found a site so difficult to interact with that you just left? If you haven’t given thought to how your customers use your site, they could do the same thing. Your site is how your customers learn that your business can solve their problems, so you need to make sure they have a good […]
Are Your Video Ads Making an Impression?
As video is used more and more in online marketing and advertising, how do you make sure that labor of love (and money) pays off? Which factors affect the viewability of video online? First, we need to define viewability. A “viewable impression” occurs when at least 50% of an ad’s pixels are visible on screen for […]
Connecting the Dots
We had a great Google Partners Connect event here last week, when we hosted another Google livestream presentation on online marketing, featuring Google’s Matt Lawson and Fred Vallaeys. For those who missed it, here’s a recap. The Consumer Is In Charge Matt started out by reminding us that in today’s media environment, the consumer is […]
Google Is Coming To Asheville?
That’s right! On Wednesday, May 13, Google will be in downtown Asheville via a special livestream event. As a Google Partner, ClearPoint has been asked to host this special online marketing presentation, which offers marketing directors and business owners in Western North Carolina an opportunity to gain insights and tips from Google experts on some […]
ClearPoint Hosts Google Livestream Presentation Oct. 15
As a Google Partner, ClearPoint has been asked to host a second Google Partners Connect livestream presentation for local businesses on Wednesday, October 15, 2014, from 2:00 to 3:00 pm. This is a great opportunity for marketing directors and business owners to gain insights and tips from Google experts on ways to grow a business […]