ClearPoint Marketing Communications

Make Your Email Subject Lines Stronger (Part 4)

A lot of MarketLine subscribers have told us they’re concerned that their emails to customers are not getting opened, so we’ve been giving you some tips on how to make your email subject lines stronger. Here’s the fourth. If you missed the first three, out our September and October and November posts. Email Tip #4 […]

The Five Enemies of Small Business Success

The road to success is full of land mines. Here are five that you need to avoid: 1. Later. This is a way of avoiding personal responsibility for procrastinating, so eliminate it from your vocabulary. As a reminder, write the word “later” on a piece of paper and put a big X through it. Then […]

Five Enemies of Small Business Success

Starting a small business is hard and running it can be harder. Here are five enemies of business success we would all do well to avoid: 1. “Later.” This is a way of avoiding personal responsibility for procrastinating, so eliminate it from your vocabulary. As a reminder, write the word on a piece of paper and […]